JUVIA's "success story" has been built on the emergence of new trends that divert "homewear", "sportswear" and "gymswear" outfits from their uses, to create a "+ cool", "+ urban" look. ", & "+ current", we evoke a "loungewear" style particularly well adapted to the evolutions of our lifestyles.
It is on the desire for this style that is both Fashionable and Cozy that Judith Dommermuth (famous German Top Model) launched the JUVIA brand in 2013.
Since then, JUVIA has been setting new standards in loungewear and leisure wear, offering collections that are perfect for lounging, but designed to be worn "on the town" as well.
The desire to purchase a JUVIA garment occurs from the first "touch" with the material. It is at this point that the intense softness obtained by a triple "grinding" technique is fully expressed, "on the skin side", and "on the face" the skilful dosage of polyester essential to structure the fleece and reduce its effects. "poaching" effects.
Because the happiness of being both comfortable and elegant has no age, JUVIA is the cross-generational brand par excellence, for Women, Men and Children.
